The 5 Predictions That Actually Matter for Marketing in 2026
Dustin Engel Dustin Engel

The 5 Predictions That Actually Matter for Marketing in 2026

In 2026, the real story is not “more AI” or “more creators,” but marketing turning into an intelligence system that learns faster than the competition. This article unpacks the five shifts that matter most and how they will reshape data, media, search, creators, and trust for brands and agencies.

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When ChatGPT Entered the Browser: Three Shifts Every Marketer Should See Coming
Dustin Engel Dustin Engel

When ChatGPT Entered the Browser: Three Shifts Every Marketer Should See Coming

When ChatGPT entered the browser, the internet changed — quietly but completely. Suddenly, the web wasn’t something we searched; it was something that thought alongside us. This is the new frontier of marketing: AI browsers that interpret, recommend, and transact. Three shifts will define how brands are seen, understood, and trusted in this agentic era.

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The Zero-Click Reality: How GPT Atlas and Perplexity Comet Are Rewriting the Web
Dustin Engel Dustin Engel

The Zero-Click Reality: How GPT Atlas and Perplexity Comet Are Rewriting the Web

The rise of AI-native browsers like GPT Atlas and Perplexity Comet marks the beginning of the Zero-Click Reality—a world where users get answers, not links. As search evolves into conversation, brands must adapt how they build visibility, credibility, and control their narrative. Learn how AiPR helps companies stay discoverable and trusted in AI-driven ecosystems.

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