Dustin Engel

Co-Founder / Principal Consultant

Dustin is a seasoned executive and consultant with a proven track record in strategy, marketing, and operations. He has extensive experience scaling businesses and leading companies to successful exits while fostering winning cultures. He is an expert in business strategy, advertising and marketing technology, data and analytics, organizational design, and sales and marketing. His specialties include marketing services, digital marketing, communications, marketing technology, and eCommerce.

Dustin co-founded Elegant Disruption, a strategy and management consulting firm for marketing services and technology companies, intending to unlock enterprise value for marketing services and technology clients. He has held senior positions at PMG, Camelot Strategic Marketing, and iProspect (AegisDentsu) and served as Chief Marketing and Strategy Officer for ClearSaleing (acquired by eBay Enterprise). He has over 20 years of experience in digital marketing, including leading digital marketing activities for Match.com and Blockbuster. He has worked with brands such as Autodesk, Beats by Dre, Sephora, Nutrisystem, OpenTable, Adidas, Ameriprise, Estee Lauder, and Experian.

Dustin is a recognized digital advertising and retail expert and is a frequent speaker at conferences such as ANA Financial Summit, iMedia Commerce Summit, and eTail. He holds executive education certificates from Harvard Business School and Singularity University. He has served on the board of Equip The Saints, a non-profit focused on combating human slavery and sex trafficking. He was also a founding member of the Utah Digital Marketing Collective.

Cali Maxwell DaRe

Communications Director

For nearly two decades, Cali Maxwell DaRe has been partnering with executives, agencies and brands, driving rapid growth through her unique understanding of the confluence of culture, audience and category. Whether building global go-to-market brand strategies, maximizing mutually beneficial partnerships or developing award-winning content, an adventurous curiosity with data-focused marketing is at the core of her approach. With experience working in-house, at top agencies and as an independent consultant, Cali can identify strategic opportunities for innovation that meet and exceed strategic business objectives while continuing to guide brands through evolving situations.

Cali leads communication strategy and implementation by developing comprehensive communication strategies, spearheading media relations, and leveraging her many productive industry relationships to obtain speaking and award opportunities for Elegant Disruption clients.

Cali has nearly 20 years of experience in marketing and communications, working in-house and as a consultant to brands and agencies such as HLT Group, Ralph Lauren, Dynamic Action, Zigy and January Digital.