Ten Steps to a Strategic Plan
Do you have a strategic plan for your agency? I rarely get a confident answer to that question from CEOs. Here are the ten steps to a comprehensive strategic plan.
The SVB Collapse: A Tipping Point for Digital Marketing?
The unexpected collapse of Silicon Valley Bank (SVB) has sent shockwaves across the tech industry, with ripple effects permeating into the digital marketing landscape. The onus is now on marketers to adapt and innovate in order to thrive in this ever-evolving landscape.
US Strategic Buyers - The Time is Right
Turbulence in the global economy and the public market slowing is also creating a unique opportunity for strategic buyers that have seen heavy competition from private equity (PE) firms and overall valuation inflation over the past couple of years.